Business
Partnering designed around your asset.
We shape the business development support each partnership needs, based on the readiness of the product or technology, the target market and the direction of collaboration.
What we do
Five areas of support.
Partner search and matching
We analyse the supplier’s products and technologies alongside the needs of Korean companies. Considering product experience, specialist channels, sales and marketing capability and commitment, we identify suitable candidates and connect both sides to start a concrete business discussion.
Deal structuring and negotiation support
From supply and distribution of finished products to technology licensing and co-development, we review the structure that fits the asset. We set out the key issues, such as territory, rights, supply terms and roles, and help both sides agree terms that last.
Company and product advisory
We advise companies looking to expand their portfolio or find new business opportunities. Reviewing market demand, product differentiation, evidence and quality data and business readiness, we suggest priorities and a direction, and can support ongoing product search and business development.
Contract and execution support
We help turn agreed terms into a contract and an execution plan. We bring in the legal, quality and regulatory reviews needed, set out follow-up tasks such as launch preparation and supply, and support communication between partners after signing.
Global expansion support
We review routes abroad for finished products and technologies held by Korean companies. Matching target markets with the capabilities of local partners, we identify export and licensing opportunities and support negotiation and preparation for execution.
Scope, timing and fees are agreed individually, depending on the asset and the goals of the partnership.
How we work together
From product review to execution.
We confirm the readiness of the product or technology and your business goals, then set out the terms to discuss with the right partners. Each step is adapted to the type of deal and the scope of collaboration.
Step 1
Product and goal review
We look at the product overview, available data, market interest and your partnership goals, and agree the next direction together.
Step 2
Partner search
We look for partners that fit the product and your goals, confirm mutual interest and open the business discussion.
Step 3
Negotiation support
We set out the form of collaboration and the main business terms, and support partner meetings and negotiation.
Step 4
Contract support
We help reflect the agreed terms in the contract and bring in the specialist reviews needed for a final agreement.
Step 5
Launch preparation and ongoing collaboration
Within the agreed scope, we connect launch preparation and execution tasks, and keep the partnership working.